Strategy and timing are the Himalayas of marketing. Everything else are the Catskills.
- Al Ries

  WHY WE ARE DIFFERENT


DDS Marketing focuses exclusively on the Dental industry, this allows for a thorough understanding of your needs! Your input is encouraged and effectiveness is monitored; giving you accurate, tracked results. This means we don’t leave you after the sale!


  HOW WE PERFORM

We include all staff, points of contact and image in our process. External and Internal marketing are equally important to our approach, this maximizes your return on investment.  Each marketing system is customized for your unique practice; and a complete image makeover and marketing strategy can be completed in only two consultations with no down time! Most practices see an increase of 15-25 quality new patients per month.


  CORNERSTONES TO SUCCESS

Any successful practice incorporates four major components in its business model. DDS Marketing helps you implement all of these into your office culture. These "4 Cornerstones" each rely on the other for profitable practice growth. Have you mastered all four components of success?



Affordable, practical and results oriented; DDS Marketing will listen to your needs
and quickly incorporate an effective strategy to get quality new patients in your practice.



   
  WHAT'S A BRAND?  


I think it is the product of two things:
[Prediction of what to expect] times [emotional power of that expectation].
If I encounter a brand and I don't know what it means or does, it has zero power. If I have an expectation of what an organization will do for me, but I don't care about that, no power." Seth Godin-Marketing Guru

 

 
  WHY A FRESH WEBSITE?  
 


"I think a website is very important. Make sure that you get a nice one done, as a cheesy site with poor design will detract from your purpose. Make sure the graphics on your site are consistent with your image; no dancing toothbrushes, etc. Forget about "boilerplate" freebie websites, make yours PERSONAL!" Dental Town Magazine

 

 
  WHY ON-HOLD MESSAGING?       WHY POSTCARDS
 


The Numbers Tell the Story
1. 70% of ALL business callers are placed on hold
2. 60% of callers placed on hold without messages on hold will hang up within 40 seconds, 90% within a minute!
3. 30% of callers that hang up ...don´t call back!
"Playing professionally recorded music and messages on hold to your callers offers one of the cheapest and most effective ways to market your products to a catpive audience." — Call Center Magazine

 

     
"...the single best way to fill a practice fast and for the least amount of money is a simple POSTCARD. Dollar-for-dollar spent there is no better way, and likely never will be, to get new patients in your door than a postcard..." Dental Town Magazine